Welcome to MANSCAPED®

Our goal when we began was to truly understand men.

We started with the groin because other brands weren’t talking about it, much less making products specifically for it.

How can you cater to men if you don’t care about their most sensitive parts?

Our Founder

and CEO,

Paul Tran

MANSCAPED® Innovation Labs

Our world class research and development facilities where our industry leaders design solutions to meet men’s grooming needs. We want to make handsome a habit.

The Lawn Mower changed the way over 12 million men (24 million balls ;) talk to each other about grooming.

This inspired us to create more game-changing products.

Let’s Start at the Beginning

The first grooming brand dedicated to men’s below-the-waist care.

The Lawn Mower® is Born

Men’s balls everywhere rejoice.

Attention Shoppers! We’re Available at Target®

The grooming aisle gets a serious upgrade.

The Weed Whacker® Creates Buzz

Everybody needs a sidekick. We expand our lineup to cover more men’s grooming needs.

We Go Global

Our cutting-edge grooming products are available in over 30 countries across the globe.

UltraPremium Raises the Bar

We’ve always been champions of the groin, but this year we boldly went beyond to care for the rest of the body.

We Sign Pete Davidson

Who better to represent the brand than the comedian, actor, and “BDE” icon himself?

The Beard Hedger® Makes its Debut

Started from the bottom, now we’re beard. We expand our above-the-waist lineup with a premium beard trimmer.

The Handyman™ Enters the Chat

The ultimate compact electric face shaver for grooming on the go.

High Tech for Low Places: Introducing The Lawn Mower® 5.0 Ultra

Meet the new gold standard of groin grooming.

We Launch in Walmart, the Largest Retailer in the World

Premium grooming routines, now available at a location near you.

A Brand Campaign for “The Boys”

Our first brand campaign pays homage to one of the world’s greatest love stories: men and their boys.

Grab Life by the Bald with The Dome Shaver™ Pro

The smoothest electric head shaver in the game.

Innovation Meets Precision with The Chairman® Pro

We give the traditional foil shaver a facelift, combining sleek design with unmatched performance.

We Celebrate 5 Years of Fighting Cancer Together with TCS

To honor our long-standing partnership with The Testicular Cancer Society, we introduce The TCS Ball Hero Bundle to raise awareness and make an impact.

Skin Ultra® Helps Men Put Their Best Face Forward

Skincare results for men, made easy. We offer simple, effective daily skincare routines for everyday confidence.

We land at Harrods, the Pinnacle of Luxury Shopping

World-class grooming meets world-famous retail.

We Encourage Men to “Send Face Pics Instead"

Now with our line of premium face products, you can shave a different part.

Members Only Rewards Takes Loyalty to New Heights

Shop. Earn. Shave. Our revamped loyalty program rewards every shopper and turns points into perks.

Sure, your groin deserves the best. But so does the rest of your body.

From your privates to your not so privates, we're passionate about creating the best products for every part of you. And we have a lot of fun doing it.

We want you hitting on all cylinders. We're leveling up your grooming game, so you can be at the top of yours.

Because when you look, feel, and smell your best, there is nothing to stop you from becoming that carefree, fun-loving, stylish, risk-taking renegade you've always been.

Why should you groom your man parts?

Hygiene

Excess hair can trap dirt and sweat, resulting in odor and bacteria.

Appearance

Trimming the hedges makes the tree look bigger. Need we say more?

Attractiveness

8 out of every 10 partners find groomed men more attractive than unkempt men.

Confidence

Gain confidence, giving you an edge in your career and social life.